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Digital Marketing (Expert Level)

Categories: Digital Marketing
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About Course

What you’ll learn

communication Development

Typing Speed

Interview Prepairation

  • You will learn how to use dozens of proven digital marketing strategies
  • You will learn social media marketing using all of the most popular social media platforms to grow your business
  • You will see tangible results by taking action throughout the entire course
  • You will improve your brand identity and grow your brand’s audience
  • You will grow your email list, website traffic, subscriber count, and social media following
  • You will increase conversions and sales with real world techniques
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Course Content

SEO course introduction and what you will get from the course

  • SEO course warm welcome and what to expect from the course
    00:00
  • What Google wants us to focus on for SEO in 2022
    00:00

SEO Keyword research

Starting to use SEO tools

Webmaster SEO tools to check search performance and crawling & indexing status

Common student questions to answer now that you understand about SEO keywords

On-page SEO: Winning intent match WordPress Yoast SEO & Shopify SEO meta tags

On-page SEO with beyond meta title and meta description

URL structure for SEO

Making your site mobile friendly for SEO

Finding and removing duplicate and thin content

SEMRush SEO tool for competitor backlink research or your backlink analysis

Off-page SEO and Google citations to boost SEO for new local websites

Off page SEO & Link-building

How to get .edu links from authoritative universities

Practical SEO strategy examples

Don’t fall for potential scams or bad services

Other SEO backlink strategies

Link building and boosting SEO with memes

Press releases for link-building to boost your inbound marketing

Different way of looking at things for a moment

Smart and savvy SEO – beyond WordPress or Shopify sites

Local Google SEO and Google map ranking

SEO penalties! Very important – don’t get penalized!

Google voice SEO: New and rapidly growing so start taking advantage of it

Improving site load speed for SEO

Google Image SEO (applies to WordPress SEO or Shopify SEO)

How to rank in most top-10 SEO results (applies to wordpress SEO or Shopify SEO)

Google SEO rich snippets for better click-through from search pages

32-point SEO audit checklist (applicable whether you are doing WordPress SEO or

Freelancing with SEO on Fiverr – or getting an SEO job

Building an SEO agency from your SEO freelancing business

Further resources

SMO

Introduction to Social Media Optimization

The Most Important Social Media Websites

Blogging

Social Media Engagement

Social Media and Target Audience

Sharing Content on Social Media

Social Bookmarking Websites

Approach to Social Media

Tools for Managing Social Media

Social Analytics

Social Media and Other Types of Marketing

Impotance of Social Media In Marketing

Google Ads:First steps

Creating Successful Google Ads Campaigns

Keywords:Your Google Ads Success Starts Here

Planning Your Google Ads campaigns

Keywords: Your Google Ads Success Starts Here

Structure of Google Ads Campaigns

Planning your Google Ads campaigns

Search Ads: Your ads in front of millions of people on Google

Display Ads: Placing Your Ads on Google Partner Sites

YouTube Ads: Millions of views for a few cents

Phil’s Ad Experiments

Ads Optimization: Boosting your click-through rates up to 30%

Campaign Conversions: How to Know Where Every Penny Is Going

Mastering Google Ads Bidding Strategies

Remarketing: The Most Profitable Ad Strategy for Google Ads

Google Ads Data Analysis & Reporting

Conclusion

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